Reiner October 2013 : Page 142

FROM OUR CORPORATE PARTNERS SILVER SPURS Celebrating it’s 9th anniversary in Reining. By Michael Miola “We will be holding our first Annual Production Sale on November 1 through November 2, 2013. Every year thereafter our sale will consist of our complete yearling crop. Nothing will be held back,” says Michael Miola. n 2014 Silver Spurs Equine will celebrate its 9th anniversary in the reining industry. Wow. How time flies when you are having fun. The amusing thing is we are still considered the new kids on the block! People are always asking, not to us di-rectly but to those who are close to us, “How long will Silver Spurs be around?” Let me answer that once and for all—as long as Michelle and I each have a breath left in our bodies. We love this sport and will always support and promote it. What I find most enjoyable is that we are con-stantly learning and evolving by adapting what we have learned to further enhance our pro-gram. I would like to share the things we have learned this year and the changes we have made as a result. I do this because I want the reining community to know what we are doing (instead of relying on rumors) and more importantly, to help you enhance your own breeding program. If you get one good take-away from this article, something that will help you in your decision making process, I have done my job. Our biggest change started late last year, during the Futurity, when someone I respect very much came to me and made a simple yet very profound statement; “Is Silver Spurs a breeding barn or a show barn? You can’t be both.” This really got me I Michael and Michelle Miola in their breeding lab. thinking; besides being a stallion owner what are we? After the Futurity, Michelle, Brett (Stone), An-drea (Fappani) and I discussed this at length, each from our own perspective, and each of us always came to the same conclusion—Silver Spurs Equine is a breeding barn. We are now completely out of the training business and this change could not come at a more opportune time for our customers. We have an incredible crop of yearlings, 2 and 3 year olds and we are pleased to announce that all are for sale. We will be holding our first Annual Pro-duction Sale on November 1 through November 2, 2013. Every year thereafter our sale will consist of our complete yearling crop. Nothing will be held back. Don’t get me wrong, we still love watching An-drea Fappani do what he has raised to an art form; competing in the show pen, hopefully on a horse owned by Silver Spurs Equine, so here is the deal; every year we sell everything that we bred the year before and it is Brett’s and Andrea’s job to find us the best 3-year-old futurity horse in the country. If that horse is a prospect we sold in a previous production sale (which we hope it always will be), no problem, we will be glad to buy it back! Our prospect buying is now focused solely upon two factors: 1. searching for a colt or filly that has the potential to become a cham-pion in the show pen, and 2. after his or her show career is over become a valuable addition to our breeding program. We put this new philosophy into practice this year during the NRHA Derby with SG Frozen En-terprize, the “Iceman.” Andrea showed us this in-credible 4-year-old stallion that had won the Italian Futurity. After we researched his pedigree we purchased him as quickly and as quietly as we could. Iceman comes from pure foundation stock three and four generations back (Holly-wood Jac 86 and Topsail Cody on the top side, Be Ach Enterprise and Doc Bar on the bottom side). His sire, Frozen Sailor, has total offspring CAPPY JACKSON

Silver Spurs

Michael Miola

Celebrating it's 9th anniversary in Reining.

In 2014 Silver Spurs Equine will celebrate its 9th anniversary in the reining industry. Wow. How time flies when you are having fun. The amusing thing is we are still considered the new kids on the block! People are always asking, not to us directly but to those who are close to us, "How long will Silver Spurs be around?" Let me answer that once and for all – as long as Michelle and I each have a breath left in our bodies. We love this sport and will always support and promote it.

What I find most enjoyable is that we are constantly learning and evolving by adapting what we have learned to further enhance our program. I would like to share the things we have learned this year and the changes we have made as a result. I do this because I want the reining community to know what we are doing (instead of relying on rumors) and more importantly, to help you enhance your own breeding program. If you get one good take-away from this article, something that will help you in your decision making process, I have done my job.

Our biggest change started late last year, during the Futurity, when someone I respect very much came to me and made a simple yet very profound statement; "Is Silver Spurs a breeding barn or a show barn? You can't be both." This really got me thinking; besides being a stallion owner what are we? After the Futurity, Michelle, Brett (Stone), Andrea (Fappani) and I discussed this at length, each from our own perspective, and each of us always came to the same conclusion – Silver Spurs Equine is a breeding barn.

We are now completely out of the training business and this change could not come at a more opportune time for our customers. We have an incredible crop of yearlings, 2 and 3 year olds and we are pleased to announce that all are for sale. We will be holding our first Annual Production Sale on November 1 through November 2, 2013. Every year thereafter our sale will consist of our complete yearling crop. Nothing will be held back.

Don't get me wrong, we still love watching Andrea Fappani do what he has raised to an art form; competing in the show pen, hopefully on a horse owned by Silver Spurs Equine, so here is the deal; every year we sell everything that we bred the year before and it is Brett's and Andrea's job to find us the best 3-year-old futurity horse in the country. If that horse is a prospect we sold in a previous production sale (which we hope it always will be), no problem, we will be glad to buy it back! Our prospect buying is now focused solely upon two factors: 1. searching for a colt or filly that has the potential to become a champion in the show pen, and 2. after his or her show career is over become a valuable addition to our breeding program.

We put this new philosophy into practice this year during the NRHA Derby with SG Frozen Enterprize, the "Iceman." Andrea showed us this incredible 4-year-old stallion that had won the Italian Futurity. After we researched his pedigree we purchased him as quickly and as quietly as we could. Iceman comes from pure foundation stock three and four generations back (Hollywood Jac 86 and Topsail Cody on the top side, Be Ach Enterprise and Doc Bar on the bottom side). His sire, Frozen Sailor, has total offspring earnings in excess of $700,000 (all in Europe) and he is out of a wellbred dam, RS Rose SJ. Iceman is exactly the type of horse we are looking for; a horse who's already proven he is a winner and because of his fantastic blood lines will make an excellent addition to our stallion offerings and breeding program. Now we are on the cutting edge of breeding – introducing new bloodlines to the United States.

Here is an interesting footnote: Iceman had not been ridden from the time he won the Italian Futurity until he was released from quarantine and Andrea got him. That's a layoff of over five months! Andrea had less than four weeks to get Iceman in shape for the Derby and he earned fifth place. Next year watch out because – the Iceman cometh!

Technically, Iceman is stallion #9 but we will not open his breeding book until he has completed his show career. We will not make the same mistake we made with our precious Hamster by opening his book when he was a 6 year old. With Hamster's temperament we thought we could breed and show him. We learned differently at the NRBC. Hamster made a fabulous showing in the first go; he tied for first place with a 227 and was favored to win on finals night. Unfortunately by the time finals night came around Hamster was climbing the walls every time he smelled a mare. He wanted to go home and breed! His head was no longer focused on competing and as a result he finished a disappointing 19th.

When Andrea got home he said point blank to Michelle and me, "If you want Hamster to go to the Derby and win it you have to shut him down NOW! No more breeding, I have to get his head focused again on competing." We were caught between a rock and a hard place. The bulk of the breeding would be taking place from the end of April through the middle of June. What do we do, tell all of our breeder's sorry you will have to wait until next year to breed to Hamster, or yank Andrea's proven Derby horse out from under him. Andrea had made it clear that if we did not stop breeding him he would not take Hamster to the Derby.

It was an agonizing decision but in the end we decided in favor of our breeders. Besides, every serious breeder knows what Hamster can do in the show pen and what he is capable of siring. But between you and me, even though in my heart I know we did the right thing I am still sick over it.

In the coming months you will learn that Silver Spurs Equine will be pulling back most of its sponsorship of shows and events. We are doing this for a specific reason, so before the rumor mill gets started saying that we are going broke and other nonsense like that, let me tell you why. Silver Spurs Equine always supports the non pro rider. Michelle is a non pro; they are the riders that we truly identify with and we are concerned for their welfare. While Wall Street may be hitting new highs (which I believe is completely artificial by the way) when you get back to Main Street things are not as good.

When Michelle comes home from a show, even one she did well in, she might earn a few hundred dollars and when that check comes she screams with delight that she is an earner. But, after accounting for the actual expenses of going to the show (forget about the cost of the horses, board, lessons, etc.) her check doesn't even begin to cover it. Non pros require disposable income to continue in this sport and when disposable income is in short supply we lose non pros. I am not talking about the level 4 non pro pulling in the big bucks, I am talking about the average green as grass and rookie level non pro. They need help, so here is what Silver Spurs is going to do:

We are going to take the pot of money previously spent on our sponsorships and award it directly to the non pro rider. We will select certain shows with non pro classes across the country, and announce, on our website, that Silver Spurs Equine will award a certain amount to the winner of that class if they win on a horse sired by one of our stallions (we have to promote our stallions and their offspring for our breeders) and a lesser amount if they win on any other stallion's offspring. These awards will not be official added money, nor will they be considered in calculating NRHA earnings but they will help pay the bills and that is what counts! It will take some time to get this organized; Michelle and I are very excited about it.

2013 is the year our Conquistador Whiz $50,000 Futurity Incentive award finally kicks in. For those of you that have a Conquistador Whiz colt or filly going to the NRHA Futurity please enroll that horse in our Incentive Award Program. It costs nothing to enroll but you have to be enrolled to win the award.

Good luck to everyone competing at the NRHA Futurity and please stop by our booth to say "Hi."

Read the full article at http://digitaleditions.sheridan.com/article/Silver+Spurs/1518081/177028/article.html.

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